McDonalds Essay Example for Free

McDonalds Essay McDonalds is the world’s largest chain of hamburger fast food restaurants. McDonalds and its franchises operated more than 33,000 McDonald’s restaurants in 118 countries and serve 64 million customers each day. The company also operates other restaurant brands, such as Piles Cafe. McDonalds is the largest food service company in the world. In 2010, the annual total revenues are 24,075 millions. It is also one of biggest employers in the United States, with over 1. 7 million workers (our company). Only fifteen to twenty per cent of the restaurants are actually company-owned. The rest are franchises, run by 2,659 independent owners who pay a fee of between $400,000 and $700,000 for a franchise. McDonalds licensing department handles the fee structure on a case by case basis, and there are a wide variety of license fees determined by property and equipment costs. A skilled franchisee can earn a sex-figure income from a single restaurant; most own two or more restaurants (report). The following part will focus on the international factors affect on the McDonald’s company. International factor is an external environment. It refers to the characteristics of the environment that are particular to cross-border operations which included economic cycles, competitive and entrepreneurial cultures (book). McDonald’s is a large international company. It’s restaurant distributed around the world. Thus, there are many factors that McDonald’s need to consider. Such as how to meet different countries’ customers’ need. Because of different country’s customers have different culture, habit and different taste of food. The other one is how to gain competitive advantage form local restaurant. There are many fast food service companies in the world for example Burger King and KFC, especially Burger King. Burger King is also a big international company with lots of stores around the world. It’s a great competitor for the McDonald’s (Product positioning). One thing that McDonald’s do to meet customers’ need and gain competitive advantage is customization. Even though McDonald’s is centred on a core formula for its restaurants and food products, it has to have some customization to meet different country’s customers’ need. For instance, alcohol is only available in McDonald’s restaurants in some countries but not in others. Basic on different country’s culture and eating habits, McDonald’s also developed different types of burger to serves different country’s customers. Such as The Teriyaki McBurger, a sausage patty on a bun with teriyaki sauce, sold in Japan (Global and transnational business: strategy and management. George Stonehouse, David Campbell). McDonald’s also uses high quality of food and service to catch customers and gain competitive advantage. As Jim Skinner, Vice Chairman and CEO of McDonald’s, said, â€Å"running better restaurants is McDonald’s number one priority. We will improve operation excellence around the world through new technology, better training, and service enhancements† (report). Training is an important tool for companies to achieve satisfaction and sustaining competitive advantage. Employee training at McDonalds is highly structured. New workers are first taken through the basic Crew Training System. Which is an on-the job- training and is largely vocational. After this process, workers will enter into a new training program, with the skills becoming more complex and generalized. The second level of training begins with a one-hour orientation on the company. Workers will watch a video and read step by step manuals at training room. The video and manuals included every detail of the operation such as how to make burgers, shake. Each restaurant has its own training room. Trainers use a series of checklists, Station Observation Checklist to evaluate new crew members’ performance. For a crew member, the training is over. But once a crew has been promoted to swing manager, he or she will continue to receive training which called management development program. It included teaching technical and functional management skill for employees at the swing manager level. There are four steps in this program. First one is Basic operations Course which covers fundamental restaurant openings. The next is Basic Management Curse which teaches leaderships, time planning, and crew recognition. Then is operations Course, students are trained on crew recruitment and retention, store leadership and decision-making. The last part in this process is Regional Equipment Course. Once employees finished this training and become assistant managed, he or she is eligible to get into Hamburger University, the company’s world wide training center for management personnel. About 2,500 managers and potential franchisees studied here. The course included enhancing communication, interpersonal and human relations skills. All McDonald’s managers are required to receive training from Hamburger University at least once every 5 years to enhance their skills. Training is seen as a core aspect in McDonald’s daily operations. Because of training is one of the important means to achieve standardization. By training employees, company can gain lots of advantages. It can increase company’s productivity, reduce staff turnover and improve service quality (). Each and every one of these customers deserved great services from the moment they approach the counter or drive-thru window until they leave the restaurants. We depend on the employees in the restaurant, whether employed by independent franchises or by McDonalds Corporation, to provide a fast friendly and courteous experience to all guests so they will visit us again and again. Thats why McDonalds Independent Franchisees and McDonalds Corporation look for individuals who like to have fun while delivering fast accurate and friendly service. If you are interested in becoming a part of a McDonalds Team, here are some of the duties that could be required of you: 1. On Time, Neat and Clean: Our crewmembers are expected to report work on time, neat and clean. 2. Wash Your Hands: the most important thing crewmembers so to help make sure our customers receive safe food is to wash their hands often.  3.  Skills and Training: Training will provide you with the skills you will need to perform your job. 4. Standards: Crewmembers follow standard operational procedures so customers always receive exceptional quality service. 5. Teamwork: Our crewmembers rely on teamwork and high energy to get the job done. 6. Clean Spotless Tidy sparking. Our customers expect every McDonalds will be clean. 7. Welcomed Guest: Our crewmembers make each customer feel like a welcomed guest. 8. Service: We depend on our crewmembers to deliver fast, accurate and friendly service with a smile.

Othello :: essays research papers

After reading Othello by Shakespeare over about 3 times, I came to feel sorry for a man that I can easily say was gulled into tragedy by his own purity. I can see Othello as a man that could sit at the ‘Round Table† with King Arthur and rank among those wonderous knights of chivalry. At his end, he had nothing. The Duke calls Othello ‘Valiant Othello’ (1057) Othello also stands ready to face Brabantio, Iago tells him to run. Othello - ‘Not I; I must be found. My parts, my title and my perfect soul Shall manifest me rightly. (1054) As grand as his internal characteristics are, he also stumbles with his own susceptibility to become betrayed. Othello also has no sense of grey. He sees things are either good or evil. To Cassio, Othello – ‘Thy honesty and love doth mince this matter, making it light to Cassio. Cassio, I love thee, But never more be officer of mine’ (1078) For his one transgression, Cassio is stripped of his rank and cast aside. Othello seems to place his trust in people that have not demonstrated a reason to be mistrusted. Iago at no time gives cause to be mistrusted. Othello had to see the reason, something tangible. The external pressures on Othello are partially due to his being black. Iago starts his scheming of destruction using Othellos color against him, when he beckons Barbanito to action. Iago – Even now, now, very now, an old black ram is tupping your white ewe. Arise! Arise! (1051) This prejudice may have damaged his self-esteem, where he believed he was unworthy of Desdemona. Iago drops doubt in his mind, Othello begs for the suspicious thoughts. Othello – â€Å"By heaven, I’ll know thy thoughts.’ (1087) This opens the door to Iago’s deceit. Iago – ‘O, beware my lord of jealousy!†¦ which doth mock.’ (1087) Othello – ‘Farewell, Farewell,†¦.. Set on thy wife to observe. Leave me, Iago.’ (1089) Here is where the splinter drives deeper. From this point, there is more falls of the seal the fate of poor Othello. The mind bending Iago plants deep the seeds of wicked thoughts.

Primary Education Essay

The Government of India in 2001 launched the Sarva Shiksha Abhiyan (SSA), a nationwide programme to provide universal primary education, thereby encouraging secondary education also. The Center passed The Right to Education Act in 1 April 2010, which guarantees free and compulsory education to every child in the 6-14 age groups. But, the lack of awareness on the requirement of pre-school education & operational challenges including the availability of quality teachers are some of the issues that still limit the widespread benefits from the government act. Though the number of institutes has gone up significantly since then, but most of them provide an average education. Many state-funded schools in India lack even the basic infrastructure. In fact the quality of education, especially in remote villages, is very dismal. The quality of teaching in elementary schools is not up to the mark. Teacher absenteeism is widespread, teachers are not adequately trained and the quality of pedagogy is poor. One of the major challenges is the diminishing inclination of youth towards the teaching profession. The low salary base, lack of incentives and a lethargic job with less of dynamism have made the profession a last resort for the youth. Also, the profession has lost the level of respect that it deserved. Nowadays, it is only been seen as a supplementary income, and they keep trying to enhance their qualification, till they get into a better job. While there is immense shortage of primary and upper primary schools, there are some schools in many parts of the district where a single teacher is taking all classes from 1-5. As per RTE Act norms, the ratio of teacher and students should be 1:30 in primary schools and 1: 35 in upper primary schools. But, past 2 years since the enactment of the RTE act, there is a shortage of 1. 2 million teachers in India. This gap has led to lack of interest in the students too, which led to decline in the enrolment and also shift towards tuitions. Key national highlights by ASER report 2009 * The percentage of all rural children in Std 5 reading text at Std 2 level shows a decline from 56. 2 percent in 2008 to 52. 8 percent in 2009. This means around 40% of all rural children in Std 5 in India are at least three grade levels behind based on their level of learning * In math, for children in Std 5, the ability to do division problems has hardly increased. From 2007-09, for children in government schools the ability has actually declined from 41 percent to 36% * In Government Schools, 17. 1 percent students take private tuitions, and it rises to 30. 8 percent by the time they reach standard 8th * In private schools more than 25 percent students take private tuitions from standard 1 itself. Some of these challenges can be overcome by adopting Innovative teaching/ learning methods to achieve the desired quality: For high quality education throughout, India needs to focus on strengthening nation wide network, which would provide equal quality education to all students, including the students from the rural areas and villages, irrespective of the type of school. New methods of delivery would enable to augment access, quality and improve delivery at various levels of education and also to bridge the gap between the faculty requirements and their availability. Information, Communication and technology (ICT) tools such as videos, television and multimedia computer software that combine text, sound, and colourful, moving images can be used to provide challenging and authentic content that would engage the students in the learning process. ICTs can also be used to improve access to and the quality of teacher training. Some international examples in this regard are: * Cyber Teacher Training Center (CTTC) in South Korea is leveraging on Internet to provide better teacher professional development opportunities to in service teachers. The government-funded CTTC, offers self-directed, self-paced web-based courses for primary and secondary school teachers * In China, large-scale radio and television-based teacher education has for many years been conducted by the China Central Radio and TV, University, the Shanghai Radio and TV University (RTVU) and many other RTVUs in the country. Some progressive approaches the Indian education sector has adopted * Eight hundred and fifty schools in India use Tata Sky Active. Besides over a million Tata Sky homes spend more than INR 30 every month to buy services such as Active English, Active Learning and Active Wizkids. * Activity based learning – * Katha: A Initiative involving Amar Chitra Katha characters to impart education to school children * Hey Math: Content providers are selling different school fundamentals as a learning package to children. Initiatives are now in place to sell science packages * Campus-Connect Programs – Governments are having partnerships with training schools for vocational training, like Government of Delhi and IndiaCan have partnered to impart English education to bus drivers * Voucher Schools – * A school voucher or education voucher is a certificate issued by the government which parents can apply toward tuition at a school * The government of Rajasthan has announced two schemes that use school vouchers- Gyanodaya for classes 6-12 and Shikshak ka Apna Vidyalaya for classes 1-5. Trends in Education Sector in Pre-school: Trends| Examples:| Entry of Big Corporate| * Many corporate houses have / are planning to set up their own chain of pre-schools – Pre schools are viewed as attractive investment opportunities due to the growth potential. * For e.g. Alphakids set up by Camlin group and Globe Tot’ers by Yash Birla Group, P&G’s flagship Corporate Social Responsibility Program Shiksha. | Joint Ventures with Builders| * Increasingly preschools are forming joint ventures with builders. Partnering with builders helps in imparting flexibility in the business against high lease rentals * AEZ group and Mothers Pride entered into a JV for a Preschool| Upgrade to K 12| * Preschool chains are moving up the value chain by upgrading to K-12 schools to ensure scalability  for preschool firms * Kidzee, Euro Kids and Kangaroo Kids are upgrading to K-12 school and a large majority of their preschool population is expected to be the potential customers for K-12| Expansion to Tier I & Tier II Cities| * Demand and affordability is increasing in small towns with the growing awareness among people about the need to send children to preschools. * Euro kids plans to add 1000 pre schools in medium term with Tier II and Tier III cities as growth drivers| Leveraging Infrastructure foreconomic viability| * In order to maximize space utilization, preschools are leveraging the existing infrastructure to generate additional revenues * Additional programmes are being offered in the same premise in order to allow higher utilization of the infrastructure|.

Drug and alcohol violations on college campuses - 1285 Words

Greek members and Athlete students are involved with drugs and alcohol more than college students that are not part of Greek life or athletes. As of the peer pressure and the exposure exhibited in their surroundings does have an impact on their use of drugs and alcohol. For most students, they like to go to college to gain new opportunities to experience college life and to experiment with different things. The United States has over 7,000 higher education institutions and over 15 million students (Brain Track, 2013). Drug and alcohol use is not new to the college life. Experimenting with drugs and alcohol comes with consequences. Alcohol and drug violations simply mean that the students do not abide by the policies implemented by the†¦show more content†¦Students adopt the heavy drinking tendencies during their first year of college. Intervention has been made to reduce the statistics of heavy drinking of college students. More and more college administrators have adopted alcohol and drug abuse education and prevention programs but despite the efforts, the alcohol-related problems have not decreased much (Turrisi, Mallett Mastroleo, 2006). The Greatest risk for heavy drinking are Greek Organizations and athletes. Greeks and non-Greeks participated in skills training and self-monitoring intervention, and studies showed that there was a slight decrease. The Greek organizations still continued to drink more than non-Greeks after intervention; 15-20 drinks per week (Turrisi, Mallett Mastroleo). They will drink less at parties if given incentives for keeping their BAC below .05. According to Turrisi, Mallett Mastroleo (2006), 79.5% of athletes drank in the past 12 months, 65.4% reported having hangovers and 17.5% faced troubles with the police, R.A, or other college authorities. Why do they drink? For social purposes mostly; to feel good, peer influence, to deal with stress of school and athletics, to have fun. In which brings us to Turrisi, Mallett and Mastroleo (2006) with their article â€Å"Heavy Drinking in College students: who is at risk and what is being done about it?† The article mentioned, â€Å"Members of social fraternities and sororities are more likely than are other students toShow MoreRelatedUnderage Drinking On College Campuses1464 Words   |  6 PagesDrinking on College Campuses Everyday there are young adults drinking underage around the United states on and off college campuses. Even with a national drinking age and laws that govern that drinking age, young adults are still drinking. Many universities across the nation have tried to eliminate underage drinking, by creating a zero alcohol on campus policy. This policy pertains to all students whether of drinking age or not. 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